{"product_id":"better-not-younger-wake-up-call-volumizing-biotin-shampoo-16-oz-for-women-over-40-sulfate-free-color-safe","title":"Better Not Younger Wake Up Call Volumizing Biotin Shampoo — 16 oz for Women Over 40 (Sulfate Free, Color Safe)","description":"\u003ch2\u003eRevitalize thinning hair with a lightweight, sulfate-free formula\u003c\/h2\u003e\n\u003cp\u003eDesigned for women over 40, Wake Up Call Volumizing Biotin Shampoo blends biotin with botanical extracts to lift roots, add body, and support a healthier-looking crown. The formula is gentle enough for fine, fragile hair, helping it feel fuller and more hydrated without stripping natural oils. A refreshing, clean rinse leaves hair soft, manageable, and easier to style between washes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey benefits at a glance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVolumizing and moisturizing action that helps hair appear fuller and more resilient, with a focus on lift at the roots\u003c\/li\u003e\n  \u003cli\u003eSulfate-free and color-safe cleansing that protects color-treated hair while preserving moisture balance\u003c\/li\u003e\n  \u003cli\u003eBiotin paired with bamboo, hops, and sage extract to reinforce strands and support scalp balance\u003c\/li\u003e\n  \u003cli\u003eDesigned for use 2–3 times per week as part of a gentle routine, with complementary Wake Up Call Volumizing Conditioner\u003c\/li\u003e\n  \u003cli\u003eCruelty-free and paraben-free formula crafted for ongoing care at every stage of life\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhat this product may offer in real-life use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEasy buildup-free cleansing that respects color and shine, leaving hair with a softer feel and natural sheen\u003c\/li\u003e\n  \u003cli\u003eLightweight texture that won’t weigh down fine hair, helping roots appear lifted even on busy days\u003c\/li\u003e\n  \u003cli\u003eBalanced scalp care through a botanical blend that supports density and overall hair health\u003c\/li\u003e\n  \u003cli\u003eCompatibility with a simple routine: apply, lather, rinse, then follow with the matching conditioner for best results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eUsage suggestions\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMassage onto wet hair, focusing at the scalp, then rinse thoroughly\u003c\/li\u003e\n  \u003cli\u003eCombine with Wake Up Call Volumizing Conditioner for enhanced body and smoother payoff\u003c\/li\u003e\n  \u003cli\u003eUse 2–3 times per week for ongoing fullness and manageability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhile individual results vary, many customers notice a lighter feel, softer texture, and improved manageability over time. This product is part of Better Not Younger’s commitment to care that evolves with you—clean, cruelty-free, and free from parabens.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Wake Up Call suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's sulfate-free and color-safe, designed to protect moisture and shine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use it for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 2–3 times per week, paired with the Wake Up Call Volumizing Conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","offers":[{"title":"Default Title","offer_id":55898103349512,"sku":"B09H17TQHD","price":61.86,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/9043\/4312\/files\/better-not-younger-wake-up-call-volumizing-shampoo-bottle-front.jpg?v=1775827196","url":"https:\/\/bidnamic.store\/products\/better-not-younger-wake-up-call-volumizing-biotin-shampoo-16-oz-for-women-over-40-sulfate-free-color-safe","provider":"Bidnamic Store","version":"1.0","type":"link"}