{"product_id":"chi-color-illuminate-shampoo-balanced-color-replenishment-between-salon-visits-sulfate-free-cruelty-free-red-auburn-12-oz","title":"CHI Color Illuminate Shampoo – Balanced Color Replenishment Between Salon Visits | Sulfate-Free, Cruelty-Free | Red Auburn 12 oz","description":"\u003cp\u003eEnhance color between salon visits with CHI Color Illuminate Shampoo. This color-depositing formula cleanses gently while refreshing shade and moisture for red auburn hair. The 12 oz bottle fits into an easy care routine and aligns with cruelty-free, sulfate-free, and paraben-free standards.\u003c\/p\u003e\n\u003ch2\u003eHow it works\u003c\/h2\u003e\n\u003cp\u003eThe shampoo directly deposits color dyes or tones and, with a silk amino complex, helps the hair cuticle absorb color and deliver moisture for a soft, healthy feel.\u003c\/p\u003e\n\u003ch3\u003eKey benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eColor depositing action supports balanced shade between appointments\u003c\/li\u003e\n  \u003cli\u003eSulfate-free and paraben-free formula respects hair health\u003c\/li\u003e\n  \u003cli\u003eCruelty-free manufacturing aligns with ethical beauty choices\u003c\/li\u003e\n  \u003cli\u003eSilk amino complex reinforces moisture delivery for smoother texture\u003c\/li\u003e\n  \u003cli\u003ePairs with CHI Color Illuminate Conditioner for cohesive color care\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair and apply the shampoo evenly; massage into a rich lather\u003c\/li\u003e\n  \u003cli\u003eLeave on for 1 to 5 minutes depending on shade level and porosity\u003c\/li\u003e\n  \u003cli\u003eRinse well and follow with CHI Color Illuminate Conditioner\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eNotes and tips: determine shade level and timing based on your starting color and porosity. Always wear gloves to avoid staining porous surfaces. Results may vary with hair history and usage patterns.\u003c\/p\u003e\n\u003ch2\u003eWho benefits\u003c\/h2\u003e\n\u003cp\u003eIdeal for color treated hair seeking a between-salon refresh without heavy washing. Red auburn tones may experience deeper color deposit and improved moisture delivery. Porosity considerations may influence timing and shade choice.\u003c\/p\u003e\n\u003ch2\u003eWhy CHI stands out\u003c\/h2\u003e\n\u003cp\u003eCHI has a long-standing ethic of cruelty-free products and formulations that are sulfate-free and paraben-free. The silk amino complex adds a premium feel by supporting color deposition and moisture delivery directly at the cuticle, helping hair look and feel vibrant between visits.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes CHI Color Illuminate Shampoo different from regular shampoos?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It deposits color dyes while cleansing, using a silk amino complex to support color deposit and moisture delivery.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use CHI Color Illuminate Shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Wet hair, apply evenly, massage into a lather, leave 1–5 minutes, rinse, then follow with the conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","offers":[{"title":"Default Title","offer_id":55903209324808,"sku":"B091S6VX2Z","price":38.41,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/9043\/4312\/files\/chi-color-illuminate-shampoo-pour.jpg?v=1775822958","url":"https:\/\/bidnamic.store\/products\/chi-color-illuminate-shampoo-balanced-color-replenishment-between-salon-visits-sulfate-free-cruelty-free-red-auburn-12-oz","provider":"Bidnamic Store","version":"1.0","type":"link"}