{"product_id":"kevin-murphy-rough-rider-clay-hair-strengthening-moldable-clay-for-all-hair-types-2-x-30-g","title":"KEVIN.MURPHY ROUGH.RIDER Clay – Hair Strengthening Moldable Clay for All Hair Types (2 x 30 g)","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eKEVIN.MURPHY ROUGH.RIDER Clay offers a flexible, matte finish with enduring hold, designed for all hair types. Its texture is described as oily and gritty, which helps you sculpt precise lines or relaxed shapes and keep them in place throughout the day.\u003c\/p\u003e\n\u003cp\u003eWhat sets this clay apart is a nourishing blend that goes beyond hold. Soya bean and bamboo extracts work to reinforce hair and seal rough ends, contributing to a healthier-feeling texture as you style. The formula is sulphate-free and paraben-free, aligning with KEVIN.MURPHY’s commitment to performance with environmental responsibility.\u003c\/p\u003e\n\u003ch3\u003eWhy people choose ROUGH.RIDER\u003c\/h3\u003e\n\u003cp\u003eWhether you’re aiming for a sharp pompadour, a textured crop, or laid-back bedhead, ROUGH.RIDER provides a foundation you can shape, rework, and refine. Its moldable nature enables you to start with a light hold and gradually build definition without creating stiffness, preserving movement while maintaining form.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStrong hold with a natural matte finish that resists shine\u003c\/li\u003e\n  \u003cli\u003eMoldable texture for easy reshaping and reworking\u003c\/li\u003e\n  \u003cli\u003eNourishing ingredients (Soya Bean and Bamboo Extracts) to support hair strength\u003c\/li\u003e\n  \u003cli\u003eEffective across hair lengths, from short to long styles\u003c\/li\u003e\n  \u003cli\u003eParaben-free and sulphate-free formula; cruelty-free brand approach\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePackaged as a convenient 30 g \/ 1.1 oz pot and offered as a 2-pack, ROUGH.RIDER is suitable for home styling sessions, travel, or quick day-to-night touch-ups. The compact duo helps you keep a spare on hand for changing looks without adding bulk to your kit.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a small amount and rub between palms to warm the clay.\u003c\/li\u003e\n  \u003cli\u003eApply evenly from roots to ends, focusing on the areas you want defined.\u003c\/li\u003e\n  \u003cli\u003eRework by pinching and shaping; add more as needed for extra hold.\u003c\/li\u003e\n  \u003cli\u003eFinish with a comb or brush to refine texture and separation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIn short, ROUGH.RIDER is a styling tool designed to give you control, texture, and a clean, professional look while staying mindful of formulation and the environment. It offers possibilities for diverse looks, depending on your starting point and technique.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes KEVIN.MURPHY ROUGH.RIDER Clay suitable for all hair types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Its moldable formula and matte finish provide flexible styling without heaviness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this product free from sulfates and parabens?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, ROUGH.RIDER is sulphate-free, paraben-free, and cruelty-free, aligning with clean hair care values.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"British Harmonia | Natural Makeup \u0026 Fragrance by British Harmonia UK","offers":[{"title":"Default Title","offer_id":55919798452488,"sku":"B0G1ZKRV8Q","price":42.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/9043\/4312\/files\/kevin-murphy-roughrider-clay-strong-hold.jpg?v=1775825519","url":"https:\/\/bidnamic.store\/products\/kevin-murphy-rough-rider-clay-hair-strengthening-moldable-clay-for-all-hair-types-2-x-30-g","provider":"Bidnamic Store","version":"1.0","type":"link"}