ALFHEIM Lavender+ Purple Shampoo – Neutralizes Brass, Brightens Blonde & Silver Hair | 33.8 oz

Elevate Blonde, Silver, and Color-Treated Hair

ALFHEIM Lavender+ Purple Shampoo blends salon-grade violet pigments with soothing botanicals to help neutralize yellow, orange, and brassiness while maintaining shine and softness in blonde, silver, or platinum hair. The result is a cooler, brighter tone that still feels healthy and vibrant.

Key benefits at a glance

• Neutralizes brassiness with concentrated violet pigments for cooler tones on blondes, silvers, and color-treated strands
• Lavender essential oil delivers a calming, aromatic cleanse that helps balance the scalp
• Grape seed oil and vitamin E hydrate and smooth, supporting a nourished, luminous look
• Large 33.8 oz bottle provides long-lasting color care with consistent toning performance
• Packed with a clean beauty promise: sulfate-free, parabens-free, phthalates-free, and mineral oil-free; cruelty-free, vegan-friendly, and made with recycled materials

Real-life use and sensory experience

In daily routines, it offers a spa-like moment with a gentle lavender scent and a rich, calming lather that rinses clean. The violet pigments work with your hair’s base color to reveal cooler, more natural-looking tones without weighing hair down.

Whether you’re refreshing a cool blonde, maintaining silver hues, or protecting color-treated strands, you’ll likely notice softer texture, more movement, and a healthier feel after use.

Tips for best results

• Apply to wet hair, massage into the scalp, and leave for 1–3 minutes to optimize tone
• Rinse thoroughly and follow with conditioner to lock in moisture
• Use 2–3 times per week or as part of your routine to maintain cool-toned shade

Note: This shampoo is designed to enrich cool tones and shine; individual results may vary depending on base color and hair condition.