L'Oreal Paris Infallible Pro-Matte Liquid Lipstick Shake Down — Up to 16-Hour Wear

Discover the L'Oreal Paris Infallible Pro-Matte Liquid Lipstick in Shake Down, a bold matte lip color engineered for high pigment and lasting impact. This is L'Oreal's first full-coverage matte liquid lipstick with an up to 16-hour wear, designed to feel surprisingly light while delivering a statement shade. The formula blends intense color payoff with a comfortable, ultra-matte finish that stays put through daily activities and evening events.

Why you’ll love it

• Intense, highly pigmented shades deliver high-impact color in a comfortable matte finish.
• Full-coverage, long-wear liquid lipstick that feels lightweight on the lips for all-day comfort.
• Pro-sculpt applicator tip makes outlining, shaping, and adding dimension easier for a defined look.
• Stays on for up to 16 hours, with removal that’s straightforward using an oil-based makeup remover.

Real-life use and shade versatility

Shake Down is a versatile shade that can anchor a natural daytime look or pair with dramatic eye makeup for a night out. The formula is designed to read as a clean, photo-ready matte on lips, maintaining color fidelity across lighting and settings.

For best results, prepare the lips with gentle exfoliation to create a smooth canvas. Outline the lip line with the applicator, then fill in from the center outward for even coverage. If you want crisper edges, use a small brush or makeup remover to tidy the outline after the color sets.

Care and removal

• Care: embrace the full-coverage, long-wear appearance, aware that a high-pigment formula can feel more intense at first contact.
• Removal: ease pigment with an oil-based makeup remover for clean, complete removal without excessive rubbing.