Maybelline Build-A-Brow 2-in-1 Brow Pen + Sealing Gel – Real-Looking, Waterproof, 24HR Wear

Meet Maybelline Build-A-Brow

Maybelline Build-A-Brow is a clever 2-in-1 brow pen and sealing gel designed to enhance natural brows with real-looking fullness. Built for daily wear, it offers a flexible, long-lasting finish that resists sweat, smudge, and humidity without a crunchy feel.

Two steps to a fuller brow: the ultra-precision pen creates hair-like strokes, while the clear sealing gel locks brows in place with a smooth, natural finish. The result is brows that look like your own, only more defined.

Key benefits you may notice

• Realistic texture: hair-like strokes mimic individual brow hairs for depth and dimension.
• Two-in-one convenience: pen for shaping and gel for sealing in a single routine.
• Long-wear formula: up to 24 hours of wear with waterproof, sweat-, smudge-, and humidity-resistance.
• Versatile shade range: six brow shades to fit varying brow colors and hair tones.
• Vegan and ophthalmologist tested: designed with a cruelty-free formulation and tested for sensitivity.
• Easy to adjust: shake pen before use, apply strokes, allow to dry, then seal with gel for flexible hold.

How to use: Start by shaking the pen to activate the pigment. Hold it upright and flick the tip upward in small, hair-like motions to fill sparse areas. Let the strokes set briefly, then glide the sealing gel over the brows to sculpt and lock the shape in place. The gel's finish remains non-crunchy, so brows stay flexible and natural-looking.

Performance in real life: perfect for a busy morning routine, for workouts or warm climates, and for events where you want brows that look effortlessly groomed. While results can vary by user, many find that Build-A-Brow delivers a convincing brow enhancement without a heavy makeup impression.

Removal tip: at the end of the day, use a gentle makeup remover or micellar water to dissolve the product. A light cleanse helps prep skin for the next routine.