Shiseido Synchro Skin Self-Refreshing Foundation SPF 30 – Alabaster 110 | Buildable Medium-to-Full Coverage, Natural Finish

Meet Shiseido Synchro Skin Self-Refreshing Foundation SPF 30 in Alabaster 110

Discover a long-wear liquid foundation that updates itself as you move, delivering a natural semi-matte finish that stays true from morning errands to evening plans. The Alabaster 110 shade is designed for light skin with a balanced undertone, providing a fresh, unified look without masking your natural complexion.

Designed to blend science with everyday ease, this foundation feels lightweight on the skin while offering more than just a color match. It combines a self-refreshing formula with sun protection and a modern texture that adapts to climate and motion, helping you maintain a polished appearance through a range of conditions.

Key benefits at a glance

• Broad-spectrum SPF 30 protects from UVA/UVB rays while you wear makeup.
• ActiveForce Technology self-refreshes to preserve a natural, semi-matte finish all day.
• Climate-adaptive formula with Time Match Powder helps control shine and diffuse light for smoother skin.
• Buildable medium-to-full coverage that smooths pores and minimizes imperfections.
• Non-comedogenic and water-resistant for dependable wear during daily activities.

Real-life use and results

In testing, users reported the makeup stayed fresh all day for many wearers (high 90s percentage). A strong majority also noted the foundation smooths and blurs imperfections, while a similar share said it did not settle into pores or lines. Comfort remained a consistent takeaway, with low instances of creasing or caking during wear.

Shiseido emphasizes modern textures paired with skincare-forward technology. Time Match Powder absorbs excess oil and diffuses light, contributing to a softer, more even complexion across varied lighting and movement.

How to use

• Apply after skincare. Shake well before use. Hold the bottle at an angle and dispense by pressing the top, then diffuse evenly from the center of the face outward.
• Focus coverage where you want the most refinement, blending toward the jawline for a seamless finish.

Shade and brand story

Shiseido blends cutting-edge science with refined textures to deliver a healthy-looking, natural-looking complexion in all lighting. The Alabaster 110 shade provides a light-to-medium option designed for a balanced, everyday glow.